Reverie was created to address a gap in the jewelry market—adult women without piercings often struggle to find stylish, high-quality clip-on earrings that fit their needs. Many existing options are either lost in large e-commerce categories or lack the sophistication and variety that fashion-conscious women seek. The goal was to design a seamless and elegant online shopping experience where users could effortlessly browse and discover clip-on earrings tailored to their lifestyle. Targeting women aged 30-60 who value timeless, artisanal, and curated jewelry, the website embraces a sophisticated and elegant tone. The final deliverable is a functional website prototype optimized for both desktop and mobile, ensuring a visually appealing and intuitive shopping experience. From a carefully curated homepage to a streamlined shopping flow, the website reimagines how women without piercings find earrings they love to wear daily.